Mark Zuckerberg, CEO of Facebook, mentioned the term “Social by design" (or Social design) in his Letter to investors.
“We have found that products that are “social by design” tend to be more engaging than their traditional counterparts, and we look forward to seeing more of the world’s products move in this direction. Our developer platform has already enabled hundreds of thousands of businesses to build higher-quality and more social products. We have seen disruptive new approaches in industries like games, music and news, and we expect to see similar disruption in more industries by new approaches that are social by design.”The Art of Social Design
Social media is fundamentally changing the way we design everything: on and offline and it isn’t just a promotional tool. It is a design, development and engagement tool.
Here are 10 things you need to know when you design the website, Swiiit’s web designers keep these on mind all the time:
- Build with the blocks that social media provides
- You are now designing for lots of browsers, versions, interfaces and channels
- Be purposeful, don’t over or underwhelm
- Snackability is King
- Remove barriers
- Join the social graph
- Incentivize participation and continued participation
- Co-create with your audience
- The “big reveal” is dead
- Curators are the DJ’s of the web
If you want to explore this topic more, here’s a speech from Carolyn Everson (Vice President of Facebook), talking about “Social by design”. Or you can contact Swiiit and see how we can help you to turn your website more “social”.
Blog url: Swiiit websit builder
